Blog Post

Farm Progress America, September 13, 2023

Mike Pearson explains how change could be coming to food labels in France. France is the European Union’s largest ag producer.

Over the last decade, many alternative meat products have been released. The attempt was to make it as close to tasting like meat as possible.

A new proposal was introduced in early August to ban certain meat words from being used in plant-based marketing. It’s the latest in what is called label wars between planted based foods and conventional meat.

The idea was to stop misleading claims about alternative meat products.

Over the last decade, many alternative meat…

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