Blog Post

Running a race vs. cattle marketing

A couple weeks ago I parked my pickup at a trail head and went on a 12-mile run. Before I start each run, I usually have a set pace/time that I want to try and achieve. I usually set this target a little beyond what I think I can do because it helps motivate me. I have an app on my phone that will tell me my time, distance, average pace and split pace after each mile. 

The first six miles I was feeling good and was blowing the doors off my target pace. Then I had to turn around and run back to my truck. This is when I had to fight the cold wind that was gusting to near 40 mph and some…

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