Blog Post

Carbon forum: Has beef become the sacrificial lamb in emissions debate?

THE “beef is bad for the environment” drum has been beating loudly again in recent months, with media outlets and governments making big claims about the industry’s footprint.

New Zealand, The Netherlands and Ireland have all legislated agricultural emissions in recent months – a reduction in livestock numbers could be on the cards in all three countries. Many media articles also appear to be supporting a reduction in livestock, with “beef is bad” messages appearing to be accepted as fact.

One recent The Guardian article claimed that avoiding meat and dairy was the single…

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