Of the $5 billion of U.S. beef exported around the world through May of this year, only $8 million has been to Africa. But Africa is a very promising destination for beef variety meats, a low-cost protein that helps meet Africa’s nutritional needs. There is also growing interest in higher-end beef cuts that draw interest from Africa’s growing middle class.
Matt Copeland, U.S. Meat Export Federation (USMEF) representative in Africa, says that a growing population, an expanding need for affordable protein, an explosion in…