This article is part of a series of case studies AgCarbon Central is doing on producers of all shapes and sizes doing interesting work in the carbon and environmental sectors. Today’s story is on NAPCo, which has been marketing carbon neutral beef since April 2019. More case studies at the bottom of this article.
WITH five years of perspective on the marketing of carbon neutral beef, one of Australia’s largest cattle companies says data collection has become its most powerful tool in navigating the rapidly changing part of the industry.
NAPCo’s soon-to-be launched beef brand,…
