Coles new carbon neutral beef brand has picked up a consumer brand award
COLES has added another state to its carbon neutral beef range, with Western Australian stores receiving the product making it available across the country.
The company has been rolling out the brand in different states since last year. The project has at-times been controversial with its use of Australian Carbon Credit Units and has some successes winning Product of the Year 2023 in the Consumer Survey of Product Innovation.
The carbon neutral brand is part of Coles’ finest range, which includes rump medallions,…
