Blog Post

Coles first-mover in lowering retail beef prices, following cattle market trend

THE nation’s second-largest supermarket retailer, Coles, has become the first-mover in lowering retail beef prices in response to the decline in feeder cattle prices seen since later last year.

Coles yesterday activated price discounts on six popular retail beef items, as part of its ‘Dropped and locked” campaign, which the company has aligned with cost-of-living pressures.

Here’s the list of beef items included in Coles’ pricing adjustment, activated yesterday. Note that it covers mince and slow-cook items only, but not popular steak lines like sirloin, scotch fillet, rump or…

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