Blog Post

Consumer demand, high prices prompt cattle producer optimism

Optimism greeted beef cattle producers from around the country attending the recent Texas A&M Beef Cattle Short Course for two primary reasons — high cattle prices and continued consumer demand, despite the higher beef prices.

Unlike in previous decades, Americans today eat higher-grade beef and pay a premium for it. Beef cattle producers broke out their timelines at the Texas A&M Beef Cattle Short Course to see where their industry had been, where it is today and where it might be headed.

David Anderson, Ph.D., Texas A&M AgriLife Extension Service livestock market specialist and professor…

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