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Fischer pushes for clear meat labeling standards

Sen. Deb Fischer, R-Neb., says it’s time to end what she considers deceptive labeling on alternative protein products. On Tuesday, she introduced the Real Marketing Edible Artificials Truthfully Act. The name may be a mouthful, but it yields a meaty acronym. According to Fischer, the bill she’s calling the Real MEAT Act is needed to eliminate confusion created by product misbranding.

“It’s time to end the deceptive propaganda of plant-based protein products that deliberately confuse consumers by mimicking beef and pork,” Fischer says. “My Real MEAT Act will clarify that these…

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