I wrapped up my first marketing school of the year this week. I learn something from every school I put on. Some people ask challenging questions. Sometimes I must ask a bunch of questions to understand the question. This gives me a different perspective.
Leapfrog trades
In the past I have shown people that leapfrog trades are possible, and what they look like. Everyone, including myself when I saw it for the first time, was satisfied with the realization that there is more weight on the trailer going home than what we came to town with, and we have cash in our pocket. To be clearer the…