A campaign that began in Mexico in 2021 to demonstrate U.S. red meat industry support for local agricultural production has drawn significant interest, motivating the U.S. Meat Export Federation to extend the effort through 2022. The virtual “Meat and Greet” tour includes stops at 10 different cities where local production is featured and recipes are specially developed for those ingredients with U.S. beef and pork.
Each stop on the tour is an educational journey into the area and includes interviews with those who…