Blog Post

Wool’s powerful message to the world

Australia’s wool industry is sending a powerful message to the world. Every 25 minutes, an Olympic-sized pool of oil is used to make synthetic clothing. It’s time to change. Merino wool is 100% natural, 100% biodegradable, 100% renewable. Wear wool, not fossil fuel. Video in New York’s Times Square. The stop-the-scroll video has been seen […]

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