Large export beef processors Australian Country Choice and HW Greenham will be the first commercial adopters of the new MEQ Probe objective carcase assessment technology.
Australian Country Choice, based in Brisbane, and Greenham’s are installing the technology in their processing facilities to improve accuracy and consistency of marbling measurements in carcases.
ACC has been assessing MEQ for the past 18 months, and since July is now applying it under a 12-month commercial trial across its entire kill, from longfed Wagyu and Angus to yearling and Certified Organic…