THE number of Americans who describe themselves as meat eaters (80pc) and the number of households that purchase meat (98pc) remain steady from last year, while the number seeking to decrease meat consumption has declined by 20pc since 2020, according to an important annual consumer survey released yesterday.
The 19th annual US Power of Meat report was produced by the American Meat Institute and the US Food Industry Association.
The 2024 report shows overall US household penetration for meat averages 97pc for all incomes, ethnicities, household sizes and ages.
Generation X (the smallest…
