Blog Post

Supermarket drives vertical beef chain

Editor’s note: With concerns over COVID-related food shortages and the consolidation of the beef packing industry, there is renewed interest in expanding local beef processing and marketing. This is the first of three stories this week highlighting new beef marketing initiatives in Michigan and Pennsylvania.

Can a vertically integrated model work for beef? It’s a model that’s being tested out in Pennsylvania on 20 farms raising cattle for Karns Quality Foods, a central Pennsylvania grocery store chain.

But this vertical…

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