U.S. consumers refused to pay more at retail for ribeye steak, ground beef, pork chops, bacon and chicken breast in November compared to October. However, their willingness-to-pay increased for all evaluated proteins, minus pork chops, in food service meals.
According to the November Meat Demand Monitor, the combined beef and pork projected market shares for November were 32% and 20%, respectively at the grocery store, and 42% and 14% at the restaurant.
While there are multiple days at the end of November that had an elevated holiday effect, Glynn Tonsor, professor in the Department of…
