OVER the next few months, thousands of bulls will be offered for sale across Eastern Australia.
The large majority of these bulls will be sold at auction, and for many attending these sales, there will be a strong sense of familiarity as the event gets underway.
Aside from the opening welcome from the vendor, the descriptions offered by auctioneers as each bull enters the ring should be familiar. Most auctioneers will highlight the attributes of the bull before them, focusing on physical characteristics or observable features.
Electronic data collection.
Many auctioneers also draw on the…
